What to do with missing responses?

Okay, so you may have seen headlines like ‘The Department for Transport has confirmed the number of overlooked High Speed 2 consultation responses has risen to 1,135′? For any consultation professional this is a nightmare scenario: weeks or months after you have completed your analysis and written your final report a batch of ‘missing’ responses turns up. Why ‘missing’? […]

It seems that people are increasingly living in information bubbles. What are you doing about it?

There have been plenty of articles, recently, expressing concern that because of social media and smart phones people are, nowadays, less likely to see a balanced view of the world. Here’s a global example, but the premise appears the same for many public debates. It seems that people are now more likely to be getting their news from like […]

How do you measure the impact of your social media engagement?

How do you work out the impact of your social media activity? This  useful piece from Social Media Examiner has some top suggestions for 2015.  I think from the perspective of public engagement and consultation a top metric we could be focusing on more is the absolute count of interactions.  Yes reach is important but more and more […]

Engagement, engagement, engagement and engagement! The Future of NHS Communications?

Last Thursday I had the pleasure of attending the annual conference of the Association of Healthcare Communications and Marketing.   The main event was a talk by Simon Stevens NHS Chief Executive. He was really into engagement, engagement, engagement and engagement! The last session was a panel discussion called The Future of NHS Communications (engagement obs). This […]